molecular biology (2011)

Semiotic-aesthetic intervention. A science book, altered and reconstructed in a new context using drawings as aesthetic noise to affect meaning visually.

The acceptance and propagation of scientific knowledge is highly dependent on the inception of concepts and metaphors through images. The solar system, the double helix, evolutionary trees are only a few examples of this process. Images naturally tend to remain in our memory. They function as triggers to recall notions that are otherwise abstract or insignificant. But the image is hardly the concept; it is merely a representation, an instrument, a compression tool, a visual cue. Its meaning is bound to its context; altering or replacing the image redefines the context and vice versa.